
Redefining Mom Brain:
The Focus Like A Mother Story
The Mom Brain Questions That Started It All
Why can’t I function the way I did before motherhood? When will I feel like “me” again? Is there still a smart person in there? These questions haunted me as a new mom. Was ‘Mom Brain’ real?!
I asked myself those questions, expecting my body and life to change. I didn’t anticipate how motherhood would alter my mind—my identity, priorities, and beliefs. The struggle was real: where did my high-achieving, intelligent brain go, and how could I get it back?
Have you felt that too?

But what about my mind?
I found support for parenting, breastfeeding, and nutrition. But for my mind and sense of self? Help was limited—only in moments of crisis, or through clinical spaces… if I was brave enough to ask. Beyond a few amazing books, practical guidance for my day-to-day experience was limited.
I wasn’t alone in this struggle. In 2020, a wise, experienced mom-friend reassured me that my “brain mush” was normal—she’d experienced it too. That conversation sparked my interest in the science of the parental brain. When I was pregnant with my second child in 2022, I took action: I hired an ADHD coach to help me “hack” my pregnant brain. She wasn’t a parent and hadn’t learned about ‘the brain during parenthood.’ But she did have executive function strategies, deep listening skills, and coaching expertise. Walking my pregnancy and postpartum journey with me, she taught me the power of structured support combined with validation.
The ‘Aha’ Moment Finally Arrived
In 2023, after my second child was born, I commiserated with my pelvic floor PT about ‘mom brain.’ As we talked, I realized many other parents had the same questions and struggles but lacked a validating friend or a guiding coach. So many of us had our own mom brain story. It made me wonder: why do we seek support for our bodies so quickly, but hesitate when it comes to our minds?
Parent life is tough. We don’t need toxic positivity and ‘you got this’ advice. We need realistic support, validation that we’re not broken or doing anything wrong. Access to current research and evidence-based strategies in plain language is critical. And we need someone who will partner with us on this journey of discovery and growth.
I personally struggled with the fear that I might never find a balance between my old self and the present chaos. Without support, the stakes are high: burnout, strained relationships, stalled careers, and the lingering fear that you’ll never find yourself again, buried in the role of parent.
What if I became THAT coach? What if I found a way to empower parents everywhere?


Finding the Connections Between Research and Real Life
I became the Mental Load and Focus Coach I needed by drawing on my lived experience, professional background, and love of learning. Exploring matrescence research, neuroscience, sociology, and coaching psychology clarified my experiences. I realized my brain was constantly adapting and managing an unspoken mental load. My frustration arose as it tried to prioritize very different tasks.
While many parents experience cognitive changes and identity shifts during this season of life, everyone’s journey is unique. Some feel the fog more intensely, others less so—and both are valid experiences. I created Parent Brain Coaching, developed a new model to support parents through their struggles, and earned my first ICF coaching credential. Now, I keep learning through ongoing education in coaching methods and perinatal mental health.
What would change if you discovered the simple shifts your brain needs right now?
Redefining Mom Brain For the World, Not Just a Method
Focus Like A Mother translates the latest research into relatable insights and actionable strategies that parents can use in real life during this season and beyond. Building on this research-to-life approach, we shift the popular narrative. Instead of viewing parents as distracted, forgetful, and overwhelmed, we focus on how to better support them through advocacy, accommodation, empathy, and nurture. Helping them adjust and engage their brains and evolving skills beyond just caring for their children. We build community and help parents feel seen, heard, validated, and empowered to adapt and thrive at home, at work, and as themselves. Because individual support is only part of the solution. We also need workplaces, healthcare systems, and communities to recognize and accommodate parental brain adaptation.
Together, we ‘Redefine Mom Brain’, and fuel a movement of understanding and support.
What happens to the ‘mom brain’ narrative when we stop treating Parent Brain and the Mental Load as a problem for parents to cope with or push through?
Curious about how this support can work for you? Schedule a complimentary discovery call today. Together, we’ll explore what’s possible for you and map your path toward clarity and balance. Your journey toward understanding—and thriving with—your parent brain starts here.
